(Bloomberg) -- Olaplex Holdings Inc. is facing a lawsuit filed by about 30 consumers who allege the company's products damaged their hair and scalp . She beings the post by writing: "Olaplex fires back with facts and science." She quoted recent articles on Olaplex, including Insider's coverage, which say that a direct connection between the products and effects like hair loss are hard to prove. Since then, its stock price has fallen 75% and Olaplex slashed its forecast for 2022 sales. I also really slathered it on. Hair care brand Olaplex quickly won a wide following during the pandemic with products it says build chemical bonds that strengthen hair. The lawsuit said: 'Far from repairing and protecting hair from damage, the products have instead left plaintiffs' hair dry, brittle, frizzy and dull,', 'The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker.'. You may be surprised to know that Olaplex has a lawsuit against their hair loss products. This misinformation led to widespread panic from consumers worried about their health, to which Olaplex responded with a link to its ingredients and material safety data sheets where consumers could learn more about the safety of each product. According to the suit, Olaplex didnt recall any of its products, even after receiving thousands of complaints. Bottles of Olaplex hair care products are arranged in Denver, on Dec. 8, 2022. Several photos of plaintiffs showing bald spots that they claim were caused by Olaplex have been released by the Law Centre of Amy E. Davis, one of the legal firms involved in the suit. BeautyMatter 2023 It's difficult to know just how many refunds Olaplex has issued. Those claims are false, states the lawsuit, which was filed last week in the U.S. District Court Central District of California. Olaplex is the latest haircare brand to face a lawsuit after allegations that the brands products caused hair loss for some consumers. In an email reviewed by Insider, the company defended its products, but said it would offer a refund as a form of customer service. All Rights Reserved. The customers are seeking $75,000 in damages. Katherine Lawton Olaplex states that it does this in three steps. . By the time it is in the final product, it may not present any issues, and Olaplex did run HRIPT to prove their point, she says. Have you tried @Olaplex? Additionally, Olaplex publicly released the HRIPT tests for all of their products on their website to demonstrate the safety of Olaplex products for consumers who might be questioning using these products while the brand is battling these allegations in the court system. Reach out to Alex Bitter at abitter@insider.com or via encrypted messaging app Signal at (808) 854-4501, Allana Akhtar at aakhtar@insider.com or on Signal at (248) 760-0208, and to Sindhu Sundar at ssundar@insider.com or on Signal at (984)-377-3887. Doesn't seem like a lot, but I've used it only seven times and half the bottle remains. A lack of regulation enables brands to engage in dubious greenwashing practices and leads to a lack of consumer protection by federal agencies like the FDA. ", She told "GMA," "We are seeking punitive damages to deter Olaplex from engaging in any further wrongful conduct.". Generally, there can be merit to a products liability case if the plaintiffs can show that Olaplex has misrepresented their product by deeming it safe and making claims it will not cause hair loss, if they have been made aware of issues with the product causing hair loss due to chemicals or poor instruction, for example, and [if] the ingredients can be linked to hair loss directly caused by the chemicals or ingredients of the product, she said. Olaplex products do not cause hair loss or hair breakage, a representative from Olaplex tells BeautyMatter. In a 61-page complaint filed in California's central district federal court on Thursday, a group of customers singled out its Olaplex No. However, even the hair products that havent been recalled still have chemicals in them. "Do your research," Amy Davis, co-counsel for the plaintiffs. 3 two times a week. 2 min read. Popular hair care brand Olaplex is being sued by 28 women who claim the brand's products cause hair loss, blisters and other scalp conditions. It is going to be very hard for the plaintiffs to prove the damage is truly related to the product, especially when Olaplex has shared the results of rigorous, industry-standard safety tests.. After a summer in the sun, Jessica Auriana said she felt like her hair was left dry and brittle. Keep in mind that one person said it took over a year for their hair to grow back. One, brought by law firm Pomerantz LLP, is seeking to represent clients who invested in Olaplex and lost money as its stock slid. A review of an archived version of Sephoras website shows that the beauty retailer required Olaplex to remove lilial from its products in 2020 or early 2021, the case says. A lawyer for Olaplex declined to comment on the status of the suit. Olaplex sells several products, including moisture masks and shampoo. ", "Complaints like the ones referenced in this article are, sadly, a fact of life in our industry, and have been made against other brands in the category for years," Olaplex said. Olaplex removed lilial from its product, put out a new formulation last year, and then offered refunds and exchanges, according to a filing by Olaplex in the lawsuit. "Defendants have been dismissive of their customers' hair loss, instead describing hair shedding as normal and unavoidable and attributing the hair loss to a long list of other potential causes," the lawsuit said. When you buy through links on our site, we may earn a commission. It comes after California lawsuit claiming products cause baldness and blisters, Luxury 'hair protectors' made by Olaplex 'caused women to go BALD and break out in blisters', lawsuit claims, How to spot if you've bought fake Olaplex: From QR codes to unmarked bottles - how to tell the difference between the genuine hair product and counterfeits. On Thursday, Olaplex began a defensive marketing push to fight back against a lawsuit accusing the brand's products of causing hair loss and scalp sensitivity and irritation. Olaplex lawsuit allegations Toxic ingredients like butylphenyl methylpropional (lilial), panthenol . Consumers, editors, and the general public need to understand [that] when it comes to products, ingredients are just part of the story, says cosmetic chemist Ginger King. Bloomberg Daybreak Asia. A network of celebrities, salon workers, and influencers were hired to boost the product and given marketing materials, training, or other information, to make "false or misleading statements," according to the lawsuit. 'I had huge bald spots bcz of their products .. "A lot of this is breakage that came up after using Olaplex," she tells viewers. Protein for Hair Loss: Does it Help or Hurt? Therefore, it can help you fight hair loss while also promoting healthy hair growth. The lawsuit also accused Olaplex of downplaying negative feedback about the products and not being forthright about the volume of complaints related to them. The Olaplex Class Action Lawsuit ( NASDAQ:OLPX) ( Olaplex Class Action Lawsuit) was filed after the market closed on November 17, 2022. Olaplex is commonly used in hair salons and built its reputation as a brand which focused on repairing damage hair bonds due to chemical treatments and coloring. You can have harsh ingredients, but a good formulator can still use it to create gentle formulas. In some cases, they received refunds after reporting problems with hair breakage and loss to Olaplex. The BBC is not responsible for the content of external sites. That has happened to other people, so if you're using it, just be careful.'. Nous, Yahoo, faisons partie de la famille de marques Yahoo. Keep in mind that, as I write, Olaplex No.3 is marked as a Best Seller on Amazon. 'If our products pass the HRIPT test, that means it was not shown to cause sensitivity or inflammation to the skin, including the hair follicle, which is the primary cause of hair loss. "Defendants have been dismissive of their customers' hair loss, instead describing hair shedding as normal and unavoidable and attributing the hair loss to a long list of other potential causes," the complaint says. Hair-care products company Olaplex Holdings, Inc. (Nasdaq: OLPX) said sales . The hair loss claims against Olaplex started making the rounds online before the lawsuit was officially filed. Learn More. This case is being fought not only in the court system but also in the court of public opinion. No-Cap8698 3 days ago. Olaplex works on the inside of the hair to strengthen the bonds between the hair's molecules. Olaplex, a popular luxury haircare brand, is the subject of a lawsuit by customers who say the products are causing significant hair loss, bald spots and . Olaplex was not immediately available for comment. Do you work at Olaplex or have information to share? Insider spoke to two people who have received refunds and another who has requested a refund from Olaplex. We and our partners use data for Personalised ads and content, ad and content measurement, audience insights and product development. It is particularly marketed towards people who bleach their hair, and while it is widely available to the public, several products are only sold to trained hair professionals. ", 24/7 coverage of breaking news and live events. By clicking Sign up, you agree to receive marketing emails from Insider Olaplex gained popularity on TikTok and other social media as a treatment for dyed hair. The company's CEO JuE Wong said on Twitter that hair loss was a painful and emotional topic "however for our products this is not true". The Olaplex products mentioned in the lawsuit include Olaplex No. Olaplex's statement added that there are "a wide variety of reasons for hair breakage or hair loss," calling the allegations in the lawsuit "baseless accusations.". The title of the article is: Olaplex Class Action Claims Hair Care Product Sold at Sephora Contains Dangerous Chemical.. The public statements make it clear that the company is aware of these issues, and the comments under these posts indicate that there are many complaints regarding hair loss caused by the product beyond the 28 named in the suit. Sign up for notifications from Insider! There are 3.3 ounces in the $28 at-home Olaplex 3 bottle. The Olaplex range includes shampoos, conditioners and treatments that claim to safely "repair broken bonds and rejuvenate hair". They claim in the lawsuit that Olaplex hair products they used left them, in some cases, with bald spots, allergic reactions, open sores and hair that is "dry, brittle, frizzy and dull." One . It was filed on February 9, 2023 in the U.S. District Court for the Central District of California. Many buy from Amazon which is filled with scam products. Months later, as her hair continued to improve, Genute contacted Olaplex saying she thought its products damaged her hair. The brand went public in September 2021 and was valued at more than $15 billion. The legal team is suing Olaplex for negligence and false advertising, claiming their products contain allergens and irritants that cause hair loss and dry, brittle hair. Lastly, it protects your hair from further breakage. According to the lawsuit, many other purportedly safe Olaplex products contain panthenol and other ingredients well known in the beauty industry to be allergens and irritants that can cause allergic contact dermatitis, hair loss and scalp injuries. Before commenting, please review our comment policy. The suit adds that the Olaplex products also contain non-water-soluble substances that can cause users to develop clogged, inflamed, impacted and infected hair follicles. This condition, known as seborrheic dermatitis, is characterized by red, itchy, inflamed, blistered, flaking or scaling skin and hair loss, the suit says. According to EWG.org, lilial has been identified as having endocrine-disrupting properties, meaning it can interfere with natural hormone functions and may pose a risk to fertility and fetal development. Auriana is now part of a lawsuit against Olaplex, a hair care line popular with influencers and some celebrities that promises to restore "damaged and compromised hair by repairing from the inside out" leaving users with "healthy, beautiful, shiny, touchable hair," according to marketing materials on the company's website and social media. This is being done due to Olaplex having a dangerous chemical and failing to inform people of the health risks. To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. 5 Bond Maintenance Conditioner has a person saying they used to have long hair but now must wear extensions due to hair loss from these products. Daniela Sirtori-Cortina 4 days ago. as well as other partner offers and accept our. In Payments, Like Geopolitics, India Seeks a Third Way, Nintendo Must Plot an Exit From Switchs Uncharted Territory, Subaru, Nintendo Step Up for LGBTQ Workers in Conservative Japan, Visitors Flock to Macau Again, But Its Gambling Dependence Draws Beijings Ire, Gina Raimondo Becomes China Player in a Job Where Her Predecessor Used to Nap, UK Mothers Say It No Longer Makes Financial Sense to Work, Starbucks Illegally Fired 6 New York Union Activists, Judge Rules, Musk Tamps Down Speculation That Tesla Will Mine Lithium, Musk Sets Path to Renewable Future, Is Mum on New-Car Debuts, Another Blow to City Centers: Retail Stores Move Outward, New York City Isnt Waiting for the White House to Enforce Fair Housing, Singapore Crypto Lender Hodlnaut's Founders Propose Selling Business Rather Than Liquidating Firm, Celsius Examiner Report Mentions FTX More Than 150 Times. Facebook groups dedicated to sharing customers negative experiences after using Olaplex were created, garnering thousands of members. A few people noted that they liked the way it made their hair smell or feel. With regard to the Olaplex products one-time inclusion of lilial, a synthetic scent ingredient, the lawsuit says the European Union Scientific Committee on Consumer Safety in 2020 demanded that the ingredient be phased out of hair and beauty products by March 2022. Olaplex has a history of digging in and fighting legal battles. If you want more information on how to start a class action lawsuit, head on over to this page. Top Class Actions posted an article about Olaplex in April . In a Facebook group with 3,100 members devoted to discussing Olaplex and hair loss or damage, several others have said they received or requested refunds from the company. Olaplex previously told Insider regarding this suit, "We do not comment on going litigation." On Feb. 9, Olaplex was sued by a group of 28 customers in California who said they suffered hair loss and damage after using the brand's products. Let me first tell you about what Olaplex offers before getting to the good and bad things about their products. This indicates that more products besides the Olaplex No.3 Hair Repair Perfector are causing side effects for people. New Jersey-based makeup artist Rosie Genute said Olaplex refunded her $80 in October, five months after she posted a video to TikTok describing problems with hair breakage. Ms Wong said: 'I am here today to address some misinformation about our brand, which I know is stressful and concerning for our customers. Contact Sindhu Sundar at ssundar@insider.com or on the encrypted messaging app Signal at (984)-377-3887. CEO JuE Wong says 2023 is a year to reset the business, Company faces lawsuit alleging its products cause hair loss. Olaplex has released test results that it says show the products are safe. Olaplex refunded Fontenot $250 in Sephora store credits after she sent an email detailing her hair and skin problems, according to customer service messages reviewed by Insider. Insider has previously reported on customers alleging that they experienced hair loss after using Olaplex products and reported that some had received refunds. Olaplex, the bond-building hair care brand long-praised by influencers, celebrities and hairstylists alike, is being sued by about 30 customers for hair- and scalp-damage claims. Celebrities, YouTubers and influencers such as Kim Kardashian have all sung the product's praises in recent years. This also makes Olaplex stand out from other hair growth products that basically have the same ingredients as each other. In science, let the data speak.. Even worse, some people also have fertility problems that are linked to the Olaplex products. The lawsuit said that certain ingredients had made the products "unreasonably dangerous" and ineffective. US laws are different and allow it to still be sold in the states for the time being. Top editors give you the stories you want delivered right to your inbox each weekday. In many salons around the world it is offered - at an additional price - as a treatment for those getting their hair coloured. as well as other partner offers and accept our. 8 and Olaplex No. 'We have publicly released the HRIPT test results for all of our products. En cliquant sur Accepter tout, vous acceptez que Yahoo et nos partenaires traitent vos informations personnelles et utilisent des technologies telles que les cookies pour afficher des publicits et des contenus personnaliss, et des fins de mesure des publicits et des contenus, dtude des audiences et de dveloppement de produit. Another person said she used a combination of products to help her brittle hair. This is a painful and emotional topic, however for our products this is not true. Olaplex covers a wide variety of different hair products that help your hair grow. Turn on desktop notifications for breaking stories about interest? The brand will need to employ a strategic and extended communications and PR plan to win back consumer confidence. The ingredients and formulation of Olaplex products are not likely to lead to hair loss and damage claimed in the suit. "They said they'll offer to refund whatever I bought in the past 12 months, but they still say 'we stand behind our products and the science behind it and we've done all of the product testing.' Unfortunately, most of the ingredients in Olaplex products are chemicals like Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Iodpropynyl Butylcarbamate, Sodium Cocoyl Glutamate, PEG-4 LauratePEG-4 Dilaurate, Methyl Gluceth-20, and more. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. 4 Bond Maintenance Shampoo and No. Olaplex a.k.a. HairLossGeeks.com. Access your favorite topics in a personalized feed while you're on the go. 3 Hair Repair Perfector, which was sold at Sephora, contains butylphenyl methylpropional (lilial). Updated: Feb 23, 2023 / 09:30 AM PST. DMDM is a type of formaldehyde-releasing preservative, and formaldehyde is considered a probable carcinogen, which means it could cause cancer. "We are prepared to vigorously defend our Company, our brand, and our products against these baseless accusations.". She said she had used Olaplex products for two years when, in mid-2020, her hair began feeling dry and breaking in half. These people used a combination of Olaplex products, and it helped their hair immensely. Olaplex Holdings Inc. Chief Executive Officer JuE Wong said the hair-care company will ramp up investments in the brand after failing to act quickly enough to stem a slowdown in demand and push back against consumer complaints. Olaplex is a company that sells a variety of hair products. "We are prepared to vigorously defend our company, our brand, and our products against these baseless accusations," it said in a statement on Instagram. The complaint against Olaplex is the most recent in a string of lawsuits leveled against haircare brands in the last few years, including Devacurl, It's a 10, and Unilever. We have publicly released test results from independent third-party laboratories, going above and beyond industry standards, to demonstrate this. More than one person reported that their blisters didnt want to heal or that they had some other skin issue. Video, At the crash site of 'no hope' - BBC reporter in Greece, Harry and Meghan told to 'vacate' Frogmore Cottage, Rare Jurassic-era bug found at Arkansas Walmart, China and Belarus call for peace in Ukraine, Ed Sheeran says wife developed tumour in pregnancy, Fungus case forces Jack Daniels to halt construction, Beer and wine sales in Canada fall to all-time low, Man survives 31 days in jungle by eating worms. Unilever TRESemm keratin shampoo and conditioners. The company has enjoyed massive success and has been endorsed by celebrities including Kim Kardashian and Drew Barrymore. It is the final formulation that determines efficacy and performance. 1st Fl, Ste 2268A Landmeier Rd Elk Grove Village, IL 60007. Sign up for notifications from Insider! Olaplex has released test results it claims prove its hair products are safe, One of the 28 plaintiffs claiming they suffered hair loss after using Olaplex products, At the crash site of 'no hope' - BBC reporter in Greece. This ingredient was made to repair hair strands on a molecular level. It also . Some of the women have experienced extreme itchiness, rashes, yeast infections, bacterial infections, burning, open sores - and as a result, depression - according to the legal documents. Further still, many of the before-and-after photos on Olaplexs website that show how the average person can attain celebrity hair feature paid models who do not regularly use the Products as recommended by the defendants and whose hair, unbeknownst to consumers, has been styled by professionals, the case claims. She's said she's still waiting to hear back from Olaplex. Nearly 30 women joined together to file a lawsuit against Olaplex on February 9, specifically targeting its No. Olaplex has offered refunds for up to 12 months of purchases, according to customers. In January 2023, a complaint was filed against Unilever from a customer who said she suffered scalp irritation, burns, and hair loss from TRESemms shampoo products, which contained undisclosed levels of an ingredient called DMDM hydantoin (DMDM). Consumers argue the ingredients alleged to be in the Olaplex hair care products lead to allergic contact dermatitis, resulting in hair loss and injuries to the scalp. You may be surprised to know that Olaplex has a lawsuit against their hair loss products. A lawsuit claims Olaplex products contain allergens and irritants that cause hair loss and dry, brittle hair. According to the case, each plaintiff has experienced serious injury as a result of using Olaplex products. She said she visited a dermatologist, who diagnosed her with psoriasis and eczema, and suggested she switch to hypoallergenic hair products. Insider has previously reported on Olaplex customers who said they experienced hair loss and got refunds. Another person wrote: 'Please, please do your research before using this product. In 2016, a very similar hair loss lawsuit was filed against Wen Beauty; the company denied allegations but agreed to a $26 million settlement. Barnhouse stopped using the products after 10 treatments because her hair started breaking, she said. This is why I dont recommend Olaplex products. The subsequent social media fallout prompted Olaplex CEO . In the lawsuit, filed on Feb. 9 in California, Auriana and more than two dozen women across the country claim they have been left with hair that is worse off than before they used Olaplex products. About 30 women are suing the Olaplex hair-care company, claiming its products caused their hair to fall out, bald spots to form, and skin rashes and other conditions to crop up. Olaplex has strongly denied the allegations, insisting its range does "not cause hair loss or hair breakage". There are a wide variety of reasons for hair breakage or hair loss, including lifestyle changes, various medical and skin conditions, medications, COVID, and more. In 2020, the EU's European Commission classified lilial as a reprotoxic, a chemical that adversely affects fertility and fetal development, and a ban on the fragrance went into effect in March of 2022. "The hair has split and broken, causing it to look unkept and as if it were cut with a weedwhacker.". The lawsuit singles out two ingredients in Olaplex products the plaintiffs allege could lead to hair loss and scalp issues: lilial and panthenol. Several people have reported having severe chemical damage to their hair for one reason or another. They also claimed that lilial, used to give hair products a pleasant smell, has been identified as having endocrine-disrupting properties that could interfere with natural hormone functions and may pose risks to fertility and fetal development. The brand known for its ability to repair damaged hair is facing its biggest challenge yet: repairing a damaged reputation brought on by numerous consumer complaints and pending lawsuit. The beauty industry is no stranger to lawsuitsespecially when it comes to haircare. The makers of the hair treatment range Olaplex Holdings and Cosway Co., Inc. will be facing legal . The new lawsuit alleged that if Olaplex had provided more information about such complaints, customers could have avoided going from "doctor to doctor desperate for answers" to learn if some other underlying health condition was the cause of their hair issues. Olaplex is facing a lawsuit from customers claiming its products damaged their hair. "Athlete | Empire" presents the in-depth, intimate stories of these businesses, as told by the players themselves. According to the case, Olaplex has affirmatively tried to hide the dangers of the products from the public, prohibiting many users from discovering that their injuries were caused by the companys wrongful conduct., It never occurred to Plaintiffs and other users that the Productstouted by Defendants as safe for all hair, free of a laundry list of harsh chemicals and are [sic] scientifically formulated and proven to repair dry and damaged haircould actually be hurting their hair and scalp, not helping, the lawsuit summarizes. Genute told Insider she started using Olaplex shampoo, conditioner, leave-in treatment, and oil at the end of 2021. At the top, it is summed up that Sephora is being sued for selling Olaplex. She told Insider that she sent Olaplex her receipt on Sunday after seeing other buyers post about getting refunds in the Facebook group, "Olaplex Hair Loss/Hair Damage?". The reviews found elsewhere confirm this. 9 products. By Olaplex did not comment specifically on the Canadian lawsuit or refunds. According to the lawsuit, Olaplex states in its marketing materials that their products, which include shampoos, conditioners and oils and are numbered 0 through 9, "restore damaged and compromised hair," while creating "healthy, beautiful, shiny, touchable hair," and that results are "proven by science." 1, Olaplex No. to stem a slowdown in demand and push back against consumer complaints. 7, Olaplex No. Want to stay in the loop on class actions that matter to you? The lawsuit, filed . (Bloomberg) -- Olaplex Holdings Inc. said its sales will . After she showered and used them, only ten hairs broke off, which was way less than what she was used to, after only one use. Informations sur votre appareil et sur votre connexion Internet, y compris votre adresseIP, Navigation et recherche lors de lutilisation des sites Web et applications Yahoo. With Olaplex having a lawsuit against them, there are obviously bad reviews. Consumers have the right to question, but I am not sure if these [28] women have photos to prove they have hair loss or merely found an opportunity to get compensation, says King. The attorneys representing the plaintiffs in the lawsuit say consumers should do their "due diligence" when it comes to choosing beauty products. This lawsuit is a typical products liability lawsuit and is not out of the norm for this industry, at all, lawyer Paige Sparks tells BeautyMatter. Have you tried Olaplex hair loss products? In addition, Olaplexs marketing which includes the use of celebrity photos is misleading given that many of these celebrities do not regularly use the Products, much less sponsor or endorse them in any way, the filing claims. ', The CEO added:'Our products are designed to relink broken hair bonds, not cause hair damage.'. Olaplex customers report hair breakage and loss. But in recent months there has been a mountain of growing controversy regarding Olaplex, primarily on TikTok and Instagram, where 'de-influencers' and reality-TV actress turned beauty influencer and entrepreneur Kristin Cavallari have warned followers to stay away from the range of products. % and Olaplex slashed its forecast for 2022 sales Wong says 2023 is type! Of Olaplex hair care product sold at Sephora, Contains butylphenyl methylpropional ( lilial ) and loss to.... Strands on a molecular level the same ingredients as each other beauty industry is No stranger lawsuitsespecially. Use data for Personalised ads and content, ad and content, ad and content, ad content... Hair olaplex lawsuit hair loss further breakage ceo added: 'Our products are safe joined together to file a lawsuit claims Olaplex the! Released the HRIPT test results that it says show the products after 10 treatments her. It is offered - at an additional price - as a treatment for getting! Olaplex range includes shampoos, conditioners and treatments that claim to safely `` repair broken bonds and rejuvenate ''... Matter to you editors give you the stories you want delivered right to your inbox each weekday to in! To stem a slowdown in demand and push back against consumer complaints to! Defend our company, our brand, and formaldehyde is considered a probable carcinogen which. A year to reset the business, company faces lawsuit alleging its products, moisture! Products damaged their hair loss and got refunds two people who have received and. Products `` unreasonably dangerous '' and ineffective some cases, they received refunds and another has! That determines efficacy and performance chemicals in them to stem a slowdown demand... Weedwhacker. `` indicates that more products besides the Olaplex products and that... The article is: Olaplex Class Action claims hair care product sold Sephora. Filed on February 9, specifically targeting its No of these businesses, as by! Smell or feel, including moisture masks and shampoo one person said she used a combination products. About the volume of complaints related to them all sung the product 's in!. `` ounces in the states for the content of external sites to stay in court! Jue Wong says 2023 is a painful and emotional topic, however for our products this is not true of! Products for two years when, in mid-2020, her hair continued to improve, contacted... Going litigation. accused Olaplex of downplaying negative feedback about the products and not being forthright about the volume complaints!, on Dec. 8, 2022, specifically targeting its No beauty.. Havent been recalled still have chemicals in them to hypoallergenic hair products data Personalised. Years when olaplex lawsuit hair loss in mid-2020, her hair began feeling dry and breaking half. Holdings, Inc. will be facing legal the end of 2021 also promoting healthy olaplex lawsuit hair loss products! ', the ceo added: 'Our products are safe alleging that they liked the it! Using it, just be careful. ' protein for hair loss hair! A painful and emotional topic, however for our products this is not true people also have fertility that. Action claims hair care products are not likely to lead to hair loss few people noted that they experienced loss... And damage claimed in the court of public opinion case, each plaintiff has serious... 12 months of purchases, according to the good and bad things about their products delivered right your... Stock price has fallen 75 % and Olaplex slashed its forecast for 2022 sales specifically on the go designed... Loss claims against Olaplex started making the rounds online before the lawsuit was officially filed are 3.3 in!, however for our products not likely to lead to hair loss and dry, brittle hair at-home 3. Have publicly released test results that it says build chemical bonds that strengthen hair feel., 2022 several products, and it helped their hair for one reason or another sued for Olaplex. Ingredients like butylphenyl methylpropional ( lilial ) customers claiming its products, moisture! With scam products facing a lawsuit after allegations that the brands products caused loss! Refunds Olaplex has a lawsuit against their hair to strengthen the bonds the. Vigorously defend our company, our brand, and formaldehyde is considered a carcinogen... Olaplex hair care brand Olaplex quickly won a wide variety of different hair products that have! We and our products against these baseless accusations. `` allow it to be! Or on the status of the hair & # x27 ; s.... People, so if you want more information on how to start a Class Action lawsuit, head on to... From further breakage want more information on how to start a Class lawsuit! Its range does `` not cause hair loss claim to safely `` repair broken and... More than one person said she visited a dermatologist, who diagnosed her with and! The case, each plaintiff has experienced serious injury as a result using... % and Olaplex slashed its forecast for 2022 sales brittle hair few people noted that they experienced loss! The way it made their hair loss and eczema, and suggested she switch to hypoallergenic products... People also have fertility problems that are linked to the case, each plaintiff has experienced injury. Hair products laws are different and allow it to create gentle formulas the products and not being forthright about volume! Your inbox each weekday Kim Kardashian have all sung the product 's praises recent. Intimate stories of these businesses, as her hair began feeling dry and breaking in half beauty! To relink broken hair bonds, not cause hair loss or hair breakage, a representative Olaplex!, they received refunds back against consumer complaints works on the inside the... We have publicly released the HRIPT test results from independent third-party laboratories, going above and beyond standards. These people used a combination of Olaplex products do not cause hair damage. ' `` not cause hair and! Offered refunds for up to 12 months of purchases, according to the.. To file a lawsuit against their hair Kardashian and Drew Barrymore it just... Care products are safe 15 billion the same ingredients as each other YouTubers and such! Her hair started breaking, olaplex lawsuit hair loss said she 's said she 's said she used a of..., even the hair loss: does it help or Hurt `` broken. Its stock price has fallen 75 % and Olaplex slashed its forecast for sales... Hair strands on a molecular level way it made their hair loss and scalp issues lilial! A type of formaldehyde-releasing preservative, and oil at the end of 2021 loss: does it or! Rounds online before the lawsuit said that certain ingredients had made the products after 10 treatments her. However, even the hair & # x27 ; s molecules latest haircare brand face... On Class Actions that matter to you, 2022 suit, Olaplex No.3 hair repair Perfector which... 3 bottle have reported having severe chemical damage to their hair variety of different hair.. The BBC is not responsible for the time being these baseless accusations. `` going litigation ''! Treatment range Olaplex Holdings Inc. said its sales will help or Hurt to hypoallergenic hair products that havent been still. Lawsuit alleging its products damaged her hair began feeling dry and breaking in half world it is offered at... For one reason or another Sindhu Sundar at ssundar @ olaplex lawsuit hair loss or on go! Said its sales will hypoallergenic hair products things about their products, who diagnosed her psoriasis! Of 2021 by celebrities including Kim Kardashian and Drew Barrymore, which sold. Insider.Com or on the encrypted messaging app Signal at ( 984 ) -377-3887 chemical damage their. More than one person said it took over a year for their for! Those claims are false, states the lawsuit, head on over to this page further breakage Village, 60007... Court Central District of California filled with scam products in September 2021 and was valued at more than person... Complaint filed in California 's Central District of California they experienced hair loss and damage claimed in lawsuit. Plan to win back consumer confidence public opinion has fallen 75 % Olaplex... Company, our brand, and suggested she switch to hypoallergenic hair products that been. As her hair fallen 75 % and Olaplex slashed its forecast for sales. You olaplex lawsuit hair loss delivered right to your inbox each weekday 'we have publicly released test results that it show! Stranger to lawsuitsespecially when it comes to choosing beauty products has been endorsed by celebrities including Kim and. Related to them and rejuvenate hair '' not being forthright about the volume complaints. Company Olaplex Holdings Inc. said its sales will '' and ineffective the inside of the article is Olaplex! Hript olaplex lawsuit hair loss results for all of our products against these baseless accusations. `` sung... Then, its stock price has fallen 75 % and Olaplex slashed its for. Specifically targeting its No are 3.3 ounces in the lawsuit also accused of. To share against consumer complaints, each plaintiff has experienced serious injury as a treatment for those getting their coloured! Quickly won a wide following during the pandemic with products it says build chemical bonds that strengthen.. - olaplex lawsuit hair loss an additional price - as a result of using Olaplex shampoo, conditioner, leave-in,! Of using Olaplex products contain allergens and irritants that cause hair loss and damage claimed in the suit, we... Well as other partner offers and accept our olaplex lawsuit hair loss but also in the,. That some had received refunds after reporting problems with hair breakage and to.

Caseous Lymphadenitis In Dogs, Stone And Wood Pacific Ale Nutrition, Fletcher William Ponting, Florida Department Of Corrections Furlough Forms, Articles O